A designer ethnic-wear store with rich collection merchandising
Sarees, lehengas, and Anarkali suits brought online on Shopify with a merchandising-first collection layout and COD-friendly checkout for the Indian market.
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Platform
Ethnic Fashion
Category
India
Market
The Challenge
Indian Festiva came to ShopNirmaan looking to solve real, measurable problems in their Shopify experience — from conversion friction to technical limitations holding back growth. Our team ran a full discovery process to understand their customers, competitors, and goals before writing a single line of code.
Our Approach
We combined UX research, technical architecture planning, and iterative development to deliver a solution built specifically around Indian Festiva's customers and operations — not a generic template. Every decision was validated against the metrics that mattered most to the business.
The Results
The project shipped on schedule and delivered measurable impact within the first quarter post-launch, with improvements sustained well beyond the initial rollout.
Client
Indian Festiva
Industry
Fashion
Services Used
“ShopNirmaan built our headless Hydrogen storefront and it's transformed how customers experience the brand. Genuinely enterprise-level work at an agency that still feels like a true partner.”
Jonas Berg
Founder, Nord & Oak Furniture
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